May Book 2013 from CODECS Publishing House

01 Mai 2013
    

Gandire creativa si brainstorming
Author: J. Geoffrey Rawlinson

Price: 25 RON
Special price: 15 RON
Saves: 10 RON (40%)


In any organization, regardless the level, there is a rich deposit but still undiscovered of useful ideas.Technique of creative thinking  tends to discover this deposit and exploit  for the benefit of such organizations and society as a whole. Is needed an effort not only to overcome the skepticism and lack of confidence, but also through the subsequent stages of the brainstorming session, the evaluation and practical application of ideas generated. Efficient mode of thinking and creative techniques can be easily learned, managers can give up at analytical procedures and their prejudices, learning to take advantage of brainstorming. This belief transpires, in fact, in every page of the book "Gandire creativa si brainstorming."

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